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Papers On Internet & Related Issues
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Marketing on the Internet; A Case Study
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This 18 page paper considers the advantages and disadvantages of marketing in the internet and how a company should undertake deciding whether to develop an internet presence. Included in the paper are issues such as the presence and size of the target market, the suitability of the product and the use of the web to support or create sales and the strategic use of marketing on the internet to reduce traditional risks. The case concerns Benetton and whether they should pursue an internet strategy, however, the theories and arguments are relevant for other industries and companies. The bibliography cites 19 sources.
Filename: TEmarweb.rtf

Marketing Plan - Journal Of Cleaner Production:
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A 15 page paper that presents a marketing plan for the entitle journal. The Journal of Cleaner Production is published by Elsevier Science, Ltd., who describes this journal as an interdisciplinary, international forum for the exchange of information on the technologies, concepts and policies designed to help ensure progress towards sustainable societies. The journal is unique in a number of ways, not the least of which is that it is a scholarly scientific journal that is distributed exclusively over the Internet. The following marketing plan includes all the appropriate components, such as the vision for the journal, business description, description of the product, description of the industry, target audience, market conditions and size, competition and the marketing mix. Bibliography lists 8 sources.
Filename: PGmktjcp.rtf

Marketing Through Web Sites
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This 8 page paper is a comparison of three internet sites; www.amazon.co.uk, www.skysports.com, and www.bbc.co.uk. Each site is considered from a marketing perspective in terms of its’ goals, the information it gives and the advantages it may create for the organisation that runs the site. The bibliography cites 6 sources.
Filename: TEwebste.rtf

MARKETING TIPS FOR AN EBUSINESS
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This 3-page paper offers some marketing suggestions for an ebusiness promoting salt lamps. Bibliography lists 1 sources.
Filename: MTebusmark.rtf

Media censorship in Arab countries.
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A seven page paper which considers the nature of press censorship in Arab countries, and the extent to which increasing access to news on the Internet has affected media censorship. Bibliography lists 10 sources.
Filename: JLarabmedia.rtf

Media Imperialism and Life in the Cyber Cafe
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This 6 page report discusses the concept of media imperialism is the idea that Western media exerts considerable influence over the cultures of countless nations around the world and how the “imperialism” of the media is reminiscent of the behavior of the European colonizers. The report then moves on to discuss the ways in which online life has become a common reality for millions of Americans. Bibliography lists 4 sources.
Filename: BWmedimp.rtf

Medical Data Considerations
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A 5 page paper discussing how, in our electronic age, medical information has been woefully fragmented and ineffective for any application other than historical ones for many health care providers, and in a scenario all too common, it has been far from allowing instantaneous access. An integrated information system can be a boon in improved patient outcomes, and it can be invaluable in situations involving telemedicine or another form of remote health care provision. Despite the advantages possible, such a system still must preserve patients' privacy. The SISTeM© approach can assist in designing and implementing a useable medical data warehouse for enhanced patient care. Bibliography lists 9 sources.
Filename: KS-SISTeM.wps

Microsoft Windows NT and Local Area Networks
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This 4 page paper provides an overview of the architecture, standards and current use of the Microsoft Windows NT as it pertains to use in LANs, local area networks. This paper also considers the future application of MS Windows NT. Bibliography lists 9 sources.
Filename: MHntlan.wps


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