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Papers On Business Management & Management Theory
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Manufacturing Management
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An 8 page paper that begins with a very brief definition of the manufacturing industry. The paper then goes on to discuss a number of aspects of management in the manufacturing environment, including decision making, the effects of using teams, motivation, and performance appraisal. Bibliography lists 10 sources.
Filename: PGmanmgt.rtf

Manufacturing Plants Change To Meet Demands
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A 5 page paper. As demands change, manufacturing plants must change to retain their competitiveness. This paper provides a general introduction to the manufacturing industry. It then discusses the product life cycle and how that cycle changes. The rest of the paper discusses how manufacturing plants need to change in order to hedge against inaccurate forecasts and changing market demands. Examples are included. Bibliography lists 5 sources.
Filename: PGmfgcg.rtf

Market Based Management
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This 4 page paper examines the concept of market based management looking at what it is and how it is applicable to the workplace. The bibliography cites 4 sources.
Filename: TEMkBsMgmt.rtf

Market Entry Strategies for Globalizing Businesses
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A 10 page paper discussing five of the several ways that organizations can become international enterprises: export, startup, acquisition, joint ventures and franchising, and briefly examines the choice of approach made by Nortel when it expanded into the US from Canada two decades ago. The route chosen by Nortel was that of startup, but there were fewer choices workable then. There is no question that businesses today have far greater choices in how they will enter new international markets. Direct startup is viable only for the largest of companies now, but joint venturing has been used successfully by organizations of all sizes. Bibliography lists 9 sources.
Filename: KS-strat.doc

Market Influences on Profitability
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There are many factors which will influence the profitability of a company. In this 12 page paper there is consideration of these influences in terms of micro and macro factors. To demonstrate this the housing market is used as an example, and then considered with references to different market models such as Porter's five forces, the value chain and the way that these will interact supply and demand to result the projected profitability of a company or a market. The bibliography cites 6 sources.
Filename: TEhoumar.wps

Market Position;
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This 10 page paper looks at the five generic market positions a company may occupy either through choice or as a result of circumstances. For each of these positions; dominant market leader, non-dominant market leader, non-dominant challenger, non-dominant follower and non-dominant specialist an example company is examined to give a greater insight to the meaning of the terms and how the market operates in a practical and realistic sense. The bibliography cites 5 sources.
Filename: TEmarpos.wps

Market Structure
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This 5 page paper considers the different market competition models ; perfect competition, monopolistic competition, oligopoly and monopoly. The paper describes each of these in detail giving examples of the markets and explaining how they work. The bibliography cites 2 sources.
Filename: TEcompst.rtf

Marketing Analysis of McDonalds
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This 10 page paper examines McDonalds, undertakes a SWOT analysis to look at the strengths weakness, opportunities and threat, considers the 4 P's of price product, placement and promotion and then looks at the general marketing strategy before making some recommendations. The paper looks at McDonalds as a whole including examples from the company's' UK marketing. The bibliography cites 10 sources.
Filename: TEMcDswot.rtf

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